Privacy

Data Controller

Podere Marrontorto – Strada Provinciale 408 di Montevarchi, 144, 52022 Montevarchi AR, Italia

Email address of the Owner: info@marrontorto.it

Types of Data collected

Among the Personal Information collected by marrontorto.it, either independently or through third parties, there are: Cookies, Usage data, email and various types of Data.

Full details on each type of data collected are provided in the dedicated sections of this privacy policy or through specific information texts displayed before the data are collected.

Personal Data may be freely provided by the User or, in the case of Usage Data, collected automatically during the use of marrontorto.it.

Unless otherwise specified, all the Data requested by marrontorto.it are mandatory. If the User refuses to communicate them, it may be impossible for marrontorto.it to provide the Service. In cases where marrontorto.it indicates some Data as optional, Users are free to refrain from communicating such Data, without this having any consequence on the availability of the Service or on its operation.

Users who have doubts about which data are mandatory, are encouraged to contact the owner.

Any use of Cookies – or other tracking tools – by marrontorto.it or third party service providers used by marrontorto.it, unless otherwise specified, is intended to provide the Service requested by the User, in addition the additional purposes described in this document and in the Cookie Policy, if available.

The User assumes the responsibility of the Personal Data of third parties obtained, published or shared through marrontorto.it and guarantees to have the right to communicate or disseminate them, freeing the owner from any liability to third parties.

Mode and place of processing of collected data

Method of treatment

The Controller takes appropriate security measures to prevent unauthorized access, disclosure, modification or destruction of Personal Data.

Processing is carried out using IT and / or telematic tools, with organizational methods and with logic strictly related to the purposes indicated. In addition to the Data Controller, in some cases, other subjects involved in the organization of marrontorto.it (administrative, commercial, marketing, legal, system administrators) or external subjects (as suppliers of third party technical services, postal couriers) may have access to the Data. , hosting providers, IT companies, communication agencies) also appointed, if necessary, Data Processors by the Data Controller. The updated list of Managers can always be requested from the Data Controller.

Legal basis of the processing

The Holder processes Personal Data relating to the User in the event one of the following conditions exists:

the User has given consent for one or more specific purposes; Note: in some jurisdictions the Owner may be authorized to process Personal Data without the User’s consent or another of the legal bases specified below, as long as the User does not object (“opt-out”) to this treatment. However, this is not applicable if the processing of Personal Data is regulated by European legislation regarding the protection of Personal Data;

the processing is necessary for the execution of a contract with the User and / or the execution of pre-contractual measures;

the processing is necessary to fulfill a legal obligation to which the Data Controller is subject;

the processing is necessary for the performance of a task carried out in the public interest or for the exercise of public authority vested in the Holder;

the processing is necessary for the pursuit of the legitimate interest of the owner or third parties.

In any case, it is always possible to ask the Owner to clarify the concrete legal basis of each treatment and in particular to specify whether the treatment is based on the law, provided for by a contract or necessary to conclude a contract.

Place

The Data are processed at the operational headquarters of the Data Controller and in any other place where the parties involved in the processing are located. For more information, contact the owner.

The User’s Personal Data may be transferred to a country other than that in which the User is located. To obtain further information on the processing site, the User can refer to the section concerning the processing of Personal Data.

You have the right to obtain information regarding the legal basis for the transfer of Data outside the European Union or to an international organization of public international law or consisting of two or more countries, such as the UN, as well as regarding the security measures taken by the Data Controller to protect the Data.

If one of the transfers described above takes place, the User can refer to the respective sections of this document or request information from the Data Controller by contacting him at the opening dates.

Retention period

The Data are processed and stored for the time required by the purposes for which they were collected.

Therefore:

Personal Data collected for purposes related to the execution of a contract between the Owner and the User will be retained until the execution of the contract is completed.

Personal Data collected for purposes related to the legitimate interest of the Data Controller will be retained until such interest is met. The User can obtain further information regarding the legitimate interest pursued by the Owner in the relevant sections of this document or by contacting the Data Controller.

When the processing is based on the consent of the User, the Data Controller may retain the Personal Data for a longer period until such consent is revoked. Furthermore, the Data Controller may be obliged to keep Personal Data for a longer period in compliance with a legal obligation or an order of an authority.

At the end of the retention period the Personal Data will be deleted. Therefore, at the end of this term the right of access, cancellation, rectification and the right to data portability can no longer be exercised.

Purposes of the processing of collected data

The Data concerning the User is collected to allow the Owner to provide its Services, as well as for the following purposes: Analytics, Advertising, Contacting the User, Interaction with external social networks and platforms, Managing addresses and sending emails, Remarketing and behavioral targeting, Hosting and backend infrastructure, Performance and content performance testing (A / B testing), Data transfer outside the EU and Displaying content from external platforms.

To obtain further detailed information on the purposes of the processing and on the Personal Data concretely relevant to each purpose, the User can refer to the relevant sections of this document.

 

Details on the processing of Personal Data

Personal Data is collected for the following purposes and using the following services:

Contact the user

Mailing List or Newsletter (marrontorto.it)

By registering with the mailing list or the newsletter, the User’s email address is automatically added to a list of contacts to which email messages containing information, including commercial and promotional information, relating to marrontorto.it can be transmitted. The email address of the User could also be added to this list as a result of registration to marrontorto.it or after making a purchase.

Personal Data collected: email.

Address management and sending of email messages

This type of service allows you to manage a database of email contacts, telephone contacts or contacts of any other type, used to communicate with the User.

These services may also allow us to collect data relating to the date and time the messages are displayed by the User, as well as to the User’s interaction with them, such as information on clicks on the links inserted in the messages.

Wufoo

The Wufoo widget is a service that allows you to interact with the Wufoo data collection platform managed by Wufoo Inc. Personal Data collected: Name, Surname, Sector of goods, email, telephone number and other data provided by the user, as well as cookies and usage data.

Luogo del trattamento: USA – Privacy Policy.

Hosting and backend infrastructure

This type of service has the function of hosting data and files that allow marrontorto.it to function, allow distribution and make available a ready-to-use infrastructure to provide specific functionality of marrontorto.it.

Some of these services work through geographically dispersed servers in different locations, making it difficult to determine the exact location where Personal Data is stored.

Interaction with social networks and external platforms

This type of services allow you to make interactions with social networks, or other external platforms, directly from the pages of marrontorto.it.

The interactions and information acquired by marrontorto.it are in any case subject to the User’s privacy settings related to each social network.

If an interaction service with social networks is installed, it is possible that, even if the Users do not use the service, the same collect traffic data relating to the pages in which it is installed.

Advertising

This type of services allow you to use the User Data for commercial communication purposes in various forms of advertising, such as the banner, also in relation to the User’s interests.

This does not mean that all Personal Data is used for this purpose. Data and conditions of use are indicated below.

Some of the services listed below may use cookies to identify the user or use the behavioral retargeting technique, that is to display personalized advertisements based on the interests and behavior of the User, also detected outside of marrontorto.it. For more information on this, we suggest you check the privacy policies of the respective services.

AdWords Remarketing (Google Inc.)

AdWords Remarketing is a remarketing and behavioral targeting service provided by Google Inc. that links the activity of marrontorto.it with the Adwords advertising network and the Doubleclick Cookie.

Personal Data collected: Cookies and Usage Data.

Place of processing: USA – Privacy Policy – Opt Out.

Statistics

The services contained in this section allow the Data Controller to monitor and analyze traffic data and are used to keep track of User behavior.

Google Analytics (Google Inc.)

Google Analytics is a web analytics service provided by Google Inc. (“Google”). Google uses the Personal Data collected for the purpose of tracking and examining the use of marrontorto.it, compiling reports and sharing them with other services developed by Google.

Google may use the Personal Data to contextualise and personalize the advertisements of its advertising network.

Personal Data collected: Cookies and Usage Data.

Place of processing: USA – Privacy Policy – Opt Out.

Tracking conversions of Google AdWords (Google Inc.)

Google AdWords Conversion Tracking is a statistics service provided by Google Inc. that links data from the Google AdWords ad network with actions taken within marrontorto.it.

Personal Data collected: Cookies and Usage Data.

Place of processing: USA – Privacy Policy.

Google Tag Manager (Google Inc.)

Google Tag Manager is a statistical service provided by Google Inc.

Personal Data collected: Cookies and Usage Data.

Place of processing: USA – Privacy Policy.

Performance and content performance tests (A / B testing)

The services contained in this section allow the Data Controller to track and analyze the response by the User, in terms of traffic or behavior, in relation to changes to the structure, text or any other component of marrontorto.it .

Data transfer outside the EU

The Data Controller may transfer Personal Data collected within the EU to third countries (ie, all countries not belonging to the EU) only in accordance with a specific legal basis. Therefore, such data transfers are performed according to one of the legal bases described below.

The User can request information from the Owner regarding the applicable legal basis applicable to each individual service.

Transfer to third countries based on consent (marrontorto.it)

When this is the legal basis, the transfer of Personal Data from the EU to third countries takes place only when the User has expressly consented to such transfer after being informed about the risks due to the absence of an adequacy decision and the adequate guarantees adopted.

In such cases, the Data Controller informs Users and obtains their consent through marrontorto.it.

Personal Data collected: various types of Data.

Displaying content from external platforms

This type of service allows you to view content hosted on external platforms directly from the pages of marrontorto.it and interact with them.

In the event that a service of this type is installed, it is possible that, even if the Users do not use the service, the same collect traffic data relating to the pages in which it is installed.

Google Fonts (Google Inc.)

Google Fonts is a service of visualization of font styles managed by Google Inc. that allows marrontorto.it to integrate such contents within its pages.

Personal Data collected: Usage data and various types of Data as specified in the privacy policy of the service.

Place of processing: United States – Privacy Policy. Person adhering to the Privacy Shield.

YouTube Video Widget (Google Inc.)

YouTube is a video content visualization service managed by Google Inc. that allows marrontorto.it to integrate such content within its pages.

Personal Data collected: Cookies and Usage Data.

Place of processing: United States – Privacy Policy. Person adhering to the Privacy Shield.

Further information on Personal Data

User Data Analysis and Forecasting (“profiling”)

The Data Controller may process usage data collected through marrontorto.it to create or update user profiles. This type of treatment allows the Owner to evaluate choices, preferences and behavior of the User for the purposes specified in the respective sections of this document.

User profiles can also be created thanks to automated tools, such as algorithms, that can also be offered by third parties. To obtain further information on profiling activity, the User can refer to the respective sections of this document.

The User has at any time the right to oppose this profiling activity. To find out more about the User’s rights and how to exercise them, the User can refer to the section of this document related to Users’ rights.

Automated decision-making processes

When a decision that can produce legal effects for the User or can affect in a similarly significant manner on his person is taken exclusively with technological tools and without human intervention, there is an automated decision-making process.

For the purposes described in this document, marrontorto.it may use the User’s Personal Data to make decisions based entirely or partially on automated processes. marrontorto.it resorts to automated decision-making processes to the extent necessary to conclude or execute a contract between the User and the Data Controller or, if required by law, subject to the consent of the User.

Automated decisions depend on technological tools provided by the Owner or by third parties and are generally based on algorithms that meet predefined criteria. The logic behind automated decision-making processes aims to:

allow or improve decision-making;

guarantee to Users a fair and impartial treatment;

reduce the potential harm resulting from human error, personal bias or other similar circumstances that could cause discrimination or imbalances in the treatment of individuals;

reduce the risk of non-fulfillment of the obligations of a contract by the User.

To obtain further information on the purposes, any third-party services and on the specific logic of the automated decision-making processes adopted by marrontorto.it, the User can refer to the respective sections of this document.

Effects of automated decision-making processes and rights of users subject to them

Users subject to this type of treatment may exercise specific rights to prevent or limit the potential effects of automated decision-making processes. In particular, Users have the right to:

receive an explanation of each decision taken at the outcome of an automated decision-making process and express an opinion on this matter;

challenge the decision by asking the Owner to reconsider it or adopt a new decision on different bases;

request and obtain from the Titoalre a human intervention in the treatment. To obtain further information on Users ‘rights and their exercise, the User can refer to the section of this document relating to Users’ rights.

User Rights

Users may exercise certain rights with reference to the Data processed by the Data Controller.

In particular, the User has the right to:

withdraw consent at any time. The User can withdraw consent to the processing of their Personal Data previously expressed.

oppose the processing of your data. You may object to the processing of your data when it occurs on a legal basis other than consent. Further details on the right of opposition are indicated in the section below.

access your data. The User has the right to obtain information on the Data processed by the Data Controller, on certain aspects of the processing and to receive a copy of the Data processed.

verify and request rectification. The User can verify the correctness of his Data and request its updating or correction.

obtain treatment limitation. When certain conditions are met, the User may request the limitation of the processing of their Data. In this case, the Data Controller will not process the Data for any other purpose other than their conservation.

obtain the cancellation or removal of their Personal Data. When certain conditions are met, the User can request the cancellation of their Data by the Owner.

receive your data or have it transferred to another holder. You have the right to receive your data in a structured format, commonly used and readable by automatic device and, where technically feasible, to obtain the transfer without hindrance to another holder. This provision is applicable when the Data are processed with automated tools and the processing is based on the User’s consent, on a contract of which the User is a party or on contractual measures connected to it.

propose a complaint. The User can lodge a complaint with the competent personal data protection authority or act in court.

Details on the right of opposition

When Personal Data is processed in the public interest, in the exercise of public authority to which the Holder is invested or to pursue a legitimate interest of the Owner, Users have the right to oppose the processing for reasons related to their particular situation.

Users are reminded that, if their data are processed for direct marketing purposes, they can oppose the processing without providing any reasons. To find out if the Owner deals with data for direct marketing purposes, Users can refer to the respective sections of this document.

How to exercise the rights

To exercise the rights of the User, Users can direct a request to the contact details of the Owner indicated in this document. The requests are deposited free of charge and processed by the Owner as soon as possible, in any case within a month.

Cookie Policy

marrontorto.it uses cookies. To learn more and to read the detailed information, the User can consult the Cookie Policy.

More information on treatment

Defense in court

The User’s Personal Data may be used by the Owner in court or in the preparatory stages of its possible establishment for the defense against abuse in the use of marrontorto.it or related Services by the User.

The User declares to be aware that the Data Controller may be obliged to disclose the Data by order of the public authorities.

Specific information

Upon request of the User, in addition to the information contained in this privacy policy, marrontorto.it may provide the User with additional and contextual information regarding specific Services, or the collection and processing of Personal Data.

System logs and maintenance

For needs related to operation and maintenance, marrontorto.it and any third party services used by it may collect system logs, ie files that record the interactions and that may also contain Personal Data, such as the User IP address.

Information not contained in this policy

Further information in relation to the processing of Personal Data may be requested at any time to the Data Controller using the contact details.

Response to “Do Not Track” requests

Marrontorto.it does not support “Do Not Track” requests.

To find out if any third-party services used support them, the User is invited to consult their respective privacy policies.

Changes to this privacy policy

The Data Controller reserves the right to make changes to this privacy policy at any time by informing Users on this page and, if possible, on marrontorto.it as well as, if technically and legally feasible, by sending a notification to Users through one of the contact details held by the Holder. Please therefore consult this page regularly, referring to the date of the last modification indicated at the bottom.

If the modifications concern treatments whose legal basis is consent, the Controller will collect the User’s consent again, if necessary.

Definitions and legal references

Personal Data (or Data)

It constitutes personal data any information that, directly or indirectly, also in connection with any other information, including a personal identification number, makes a physical person identified or identifiable.

Usage Data

This information is collected automatically through marrontorto.it (also from third-party applications integrated into marrontorto.it), including: IP addresses or domain names of the computers used by the User that connects with marrontorto.it, the addresses in URI (Uniform Resource Identifier) ​​notation, the time of the request, the method used in forwarding the request to the server, the size of the file obtained in response, the numerical code indicating the status of the response from the server (good order, error, etc. .) the country of origin, the characteristics of the browser and the operating system used by the visitor, the various temporal connotations of the visit (for example the time spent on each page) and the details relating to the itinerary followed within the Application, with particular reference to the sequence of the pages consulted, to the parameters relating to the operating system and the IT environment of the User.

User

The individual who uses marrontorto.it which, unless otherwise specified, coincides with the interested party.

Interested

The natural person to whom the Personal Data refers.

Data Processor (or Manager)

The natural person, legal person, public administration and any other entity that processes personal data on behalf of the Owner, as set out in this privacy policy.

Data Controller (or Holder)

The natural or legal person, public authority, service or other body which, individually or together with others, determines the purposes and means of the processing of personal data and the tools adopted, including the security measures related to the operation and fruition of marrontorto.it. The Data Controller, unless otherwise specified, is the owner of marrontorto.it.

marrontorto.it (or this Application)

The hardware or software tool through which the Personal Data of Users are collected and processed.

Service

The Service provided by marrontorto.it as defined in the relevant terms (if any) on this site / application.

European Union (or EU)

Unless otherwise specified, any reference to the European Union contained in this document shall be extended to all current member states of the European Union and the European Economic Area.

Cookie

Small portion of data stored in the User’s device.

Legal references

This privacy statement is drawn up on the basis of multiple legislative systems, including articles 13 and 14 of Regulation (EU) 2016/679.

Unless otherwise specified, this privacy statement concerns exclusively marrontorto.it.